Building the brand, one handful of Goldfish at a time.
When people tried OLD BAY Goldfish last year, they ended up being the most praised Goldfish ever. We decided to celebrate people’s reviews with Lisa Loeb’s iconic 90s song for their return.
CASE STUDY:
OLD BAY X LISA LOEB MUSIC VIDEO:
Goldfish Mega Bites are BIG Goldfish packed with flavor… so you can enjoy them with a one-at-a-time handful.
Solidifying Go for the Handful